Field notes from the lighthouse
The LiamVi blog.
Essays on search, AI visibility, and the craft of scoring content against reality — not another tool's opinion. We dogfood our own SEO, so we write about what we're actually learning.
Data Quality
Clean data, clean scores: your SEO score is only as good as the pages it's measured against
An SEO score is a comparison against the pages that rank. If some of those pages are bot-challenge husks, the target terms are poisoned. We measured the damage.
5 min read
AI Visibility
AI visibility: what it is, and why it now matters as much as your Google rank
More of your buyers get their answer from an AI, not a list of blue links. AI visibility is whether the assistants name you — and it's now as measurable as search rank.
5 min read